Digital Marketing Course
Digital Marketing is one of the most in-demand skills in the world today. Are you looking for a simple-yet powerful digital marketing course that will assist your business strategies or career growth? This course will help you, business owners and individuals grow their online presence using a value-driven strategy and have exponential growth.
Learn how to use, explore social media platforms and key metrics in line with your business needs. Understand each platform and master how they can work together as you navigate this career path
Join the bootcamp and become a skilled Digital Marketer in 2 months.
Why learn Digital Marketing?
Take your idea to millions:
Whether you have a brand, app, blog, YouTube channel, or want to increase sales; digital marketing can help you reach millions of people!
Be in demand:
Digital marketing is one of the hottest career options these days with thousands of internships and jobs being added everyday.
Get Better Pay:
Do you want to increase your salary? Start learning digital marketing.
There is a massive demand for digital marketing professionals. Because of this high demand, the pay for digital marketing roles is also high.
You can get better roles in the organization because of your expertise, which can help you enhance your salary.
Wouldn’t a pay raise be amazing?
Give me more reasons to learn digital marketing
What You Would Learn in this Course
1. Introduction to Digital Marketing
1.1 Career opportunities in Digital Marketing
2. Digital Marketing Strategy
3. Google
3.1 Google Ads
3.2 Google Analytics
3.3 Search Console
3.4 Generating and Submitting sitemaps to Google and Bing
3.5 Using Robot.txt
4. Meta Title, Meta Descriptions and Meta Keywords
5. Using Webmaster tools like SEMRUSH, Ahref, Moz, Ubersuggest
6. How to do Keywords Research
7. Competitor Analysis
7.1 How to do Market Research
7.2 How to do Organic Research
7.3 How to do Gap Analysis
8. Search Engine Optimization
8.1 Introduction to SEO
8.2 On-Page
8.3 Off-page SEO
8.4 Technical SEO
8.5 Mobile SEO
9. Backlinks Strategy
9.1 Getting high quality links
9.2 Submitting backlinks
9.3 Online Directories
10. Social Media Marketing
10.1 Introduction to Social Media
10.2 Facebook
10.2.1 Creating a page on Facebook
10.2.2 Creating an ad on Facebook
10.2.3 Adding payment to Facebook Ad account
10.2.4 Best media (images and Videos) resolution for Facebook and Instagram ads
10.2.5 Using the Ads manager
10.2.6 Running Instagram ads on Facebook
10.2.7 How to setup Facebook pixel
10.3 Instagram
10.3.1 Switching to a professional account on Instagram
10.3.2 Ads setup on Instagram
10.3.3 Creating ads using Instagram leads
10.3.4 Adding payment methods to Instagram account
10.3.5 Troubleshooting common problems with Instagram and Facebook ads and account
10.4 Snapchat ads
10.4.1 Using the simple and advance snapchat ads setup
10.5 YouTube Marketing
10.5.1 Creating a YouTube channel
10.5.2 YouTube monetization
10.5.3 Linking YouTube account to Google Analytics
10.6 Twitter ads
10.7 LinkedIn Ads
11. Inbound Marketing
12. Content Marketing
12.1 How to do Content marketing research
12.2 How to do Topic Research
12.3 How to write an article that ranks
13. Email Marketing
13.1 Introduction to Email Marketing
13.2 Setting up professional email address
13.3 Creating Pop up forms
13.4 Linking your website for pop up forms
13.5 Email Segmentation and tags
13.6 Creating a landing page
14. Video Marketing
15. Web Optimization
15.1 Checking page speed
15.2 Tips for improving page speed
15.3 Plugins for optimizing web contents
Course Highlights
Certificate of Training
From Leinad Studios
Beginner friendly
No prior knowledge required
8 weeks duration
2-3 hrs/day
5 International Certificates
Stand out from other applicants
Job Recommendation
To kick-start your career
Be in demand
Learn best marketing techniques this 2022
TESTIMONIALS
Certifications earned after the program are:
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Google Analytics – Beginners
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Google Analytics – Advance
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Google Analytics 4 Certification
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Google Ads
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SEMRUSH SEO Fundamentals Course
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Competitive Analysis and Keyword Research Course
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A certificate of completion issued by Leinad Studios.
Digital Marketing Complete Course
₦100,000 8 weeks (Weekdays)
- Tuesdays and Fridays
- SEO
- Social Media Marketing-Facebook, Instagram, Twitter, Snapchat
- Pay Per Click Advertising
- Google Ads and Analytics
- Youtube Ads
- Copywriting and Blog
- Email Marketing
Digital Marketing Complete Course
₦100,000 8 weeks (Weekend)
- Saturdays only
- SEO
- Social Media Marketing-Facebook, Instagram, Twitter, Snapchat
- Pay Per Click Advertising
- Google Ads and Analytics
- Youtube Ads
- Copywriting and Blog
- Email Marketing
Frequently Asked Questions for Digital Marketing
What is the salary of a digital marketer?
Digital marketers salary can start from ₦50,000 monthly. Experienced digital marketers can earn over ₦300,000 monthly.
Can I work from home as a digital marketer?
Yes, Digital marketing gives you the opportunity to work from anywhere. Your work can be fully remote or hybrid as most of your tasks will be completed online.
Is digital marketing a good career in 2022?
There is a massive need for skilled and result-driven Digital marketers recently. Digital marketing can be the right career choice for you in 2022.
Is SEO digital marketing?
Search Engine Optimization (SEO) is an important part of digital marketing. With SEO, your website can rank higher in search engines like Google, Bing, Yandex, Baidu. It makes your website more visible, hence more traffic opportunities and conversions.
How much does an SEO expert earn in Nigeria?
The average salary of an SEO expert in Nigeria is ₦700,000 per year.
How much does an SEO expert earn in US?
The average salary of an SEO expert in USA is $50,000 per year.
How many years is needed to become a digital marketer?
An average of 3 years is needed to become a professional digital marketer. Statistically, it takes between 4 months to five years to become a digital marketer in 2022.
Are there professional exams for digital marketing after my training?
Yes, there are professional exams after your training. These exams are available both free and paid. We would offer you free consultation and assist you to prepare and have outstanding results in the exams.
Helpful videos in Digital Marketing
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How to link Google Analytics to your WordPress website easily
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How to link your website to Google Search Console in 2022
Take Digital Marketing Crash Course and Accelerate your learning
What important terminologies do I need to know in Digital Marketing?
These are important terms you need to know as you start this digital marketing course:
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A/B Testing
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Affinity Audience
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Alt Text
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Anchor Text
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B2B Digital Marketing
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B2C Digital Marketing
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Backlink
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Black Hat SEO
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Bounce Rate
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Broken Link
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Buyer Persona
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Caching
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Call To Action (CTA)
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Click Through Rate (CTR)
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Competitive Analysis
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Content Marketing
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Cost Per Click (CPC)
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Cost Per Thousand (CPM)
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Crawler
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Digital Marketing Funnels
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Direct Traffic
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Display Network
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Dofollow Backlinks
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Feature Snippets
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Google Penguin
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Google Search Console
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Hreflang Tag
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Inbound Marketing
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Indexing
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Impressions
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Influencer Marketing
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Keywords Density
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Keyword Phrases
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Keywords Research
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Keywords Stuffing
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Landing Page
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Latent Semantic Indexing (LSI)
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Lead Generation
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Link Building
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Local SEO
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Lookalike Audiences
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Long Tail Keywords
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Meta Descriptions
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Meta Tags
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Meta Keywords
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Niche Marketing
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Nofollow Links
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Off-page optimization
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On Page SEO
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Organic Search Traffic
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Page Speed
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Paid Advertising
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Pay Per Click (PPC)
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Quality Score
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Referral Traffic
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Remarketing
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ROAS or Return on Ad Spend
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Robots.txt
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Schema Markup
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Search Network
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Search Engine Marketing (SEM)
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Search Engine Optimization (SEO)
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Search Engine Results Page (SERP)
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Search partners
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Sessions
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SMM – Social Media Marketing
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Targeting
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Technical SEO
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White Hat SEO